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Lorikeets Boutique
Date
April 2023
Location
Sydney, Australia
Date
September 2020
Project type
Retail & E-Commerce
I am thrilled to share a pivotal experience that has significantly enriched my journey as a product manager. My first independent project, undertaken with the unwavering support of the founder, Sandhya Indrakanti, has yielded remarkable results and stands as a testament to my capabilities and determination.
Within a mere three-month span, I undertook the ambitious task of establishing a boutique business from scratch. This endeavor marked not only a groundbreaking achievement but also a profound learning curve that has helped shape my approach to product management.
From Conception to Realization:
As a solo product manager, I conceptualized the entire boutique business, recognizing a unique opportunity in the handloom industry. Despite limited resources, I embarked on the journey, driven by my passion for nurturing creative endeavors.
Navigating Complexities:
My journey involved multifaceted challenges, from identifying and collaborating with handloom artists across India to managing the intricate logistics of sourcing and centralizing products. Overcoming these challenges demonstrated my resilience and determination.
Global Expansion - Australia:
With an international perspective, I explored the Australian market and orchestrated the monthly export of curated handloom products. This step illustrated my adaptability in catering to diverse markets and my ability to execute seamless cross-border operations.
Digital Transformation:
Recognizing the power of digital presence, I embarked on website development, crafting a platform to showcase our boutique's offerings. My journey through platforms like Wix and Shopify emphasized my commitment to embracing evolving technologies.
Tangible Success:
I am immensely proud to share that this boutique venture has consistently generated over 10,000 AUD in monthly revenue. This outcome, achieved through my strategic acumen and meticulous planning, validates my prowess as a product manager.
Expanding Horizons:
The culmination of this remarkable journey is the establishment of a physical boutique in Sydney, catering to a local audience. This expansion underscores my adaptability in transitioning from digital to brick-and-mortar, a testament to my versatility as a product manager.
This maiden project has been a profound learning experience that has enriched my understanding of end-to-end product management. From ideation and execution to overcoming challenges and celebrating successes, this project encapsulates the essence of my professional growth.